By: Karen Brophey
We stopped short of twerking but in quest of the elusive viral video, CNIB Library staff prancercised down Bayview, hopped around on kangoo boots and encouraged each other to wear pajamas to work this summer. We videotaped each other mastering tandem biking and mixing it up in the kitchen. We explained how storytime can be adapted so that kids with vision loss aren’t left out. We embarrassed ourselves in public (some of us more than others) and we had a lot of fun. All in the name of CNIB Library’s inaugural social media campaign.
Using Twitter, Facebook, YouTube and Pinterest, our goal was to reach out to and engage with teachers, parents and public library staff.
Our message? Everyone plays a role in making the TD Summer Reading Club accessible for kids with print disabilities. We told you why accessible public library programs are important and we gave you tips for making programs inclusive.
Since the theme of the TD Summer Reading Club this year was Go! (travel) our Facebook posts and tweets linked to videos such as:
We set up boards on Pinterest to collect:
While all this was going on, we asked you to "share" and help us spread the word. If you missed supporting our social media campaign this summer, it’s not too late! Those embarrassing videos aren’t going anywhere. They’ll be on the CNIB Library YouTube channel until someone has the sense to take them down <grin>. You can relive our #TDSRC #ReadySteadyGO tweets @cniblibrary, check out our Pinterest boards and of course, it’s never too late to like us on Facebook. When you find us online don’t forget to say hello; there’s a team of dedicated CNIB Library staff behind all those posts, pins and tweets!